Creative Direction

• graphic development
• video production

Lux Luminique , a personal care brand under Unilever, is known for its high-quality products and luxurious persona. Since 2014, Lux's LUMINIQUE range spearheaded the innovative 'Non-Silicone Hair Care' concept by formulating products through natural planted-derived ingredient, bringing extravagant product goodness to the consumers and conveying the legacy of beauty while igniting the need for beauty among women.